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Pick your own stars

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Screenshots of Bells new app
Screenshot of Bells new app

You know you have always wanted to do that and now you can.  Bell, a minority owner in the Montreal Canadiens, announced today that they will offer their fans a new way to pick the 3 stars!  They unveiled a new mobile application available on several mobile platforms such as Blackberry and Android (iPhone users will be able to use the app by the end of the month).   Users of the app will get access to team news and official team statistics.  Most importantly, the app  will allow users to vote for a games' three stars!  That's right!  Now you can vote for games' three stars!

Don't have a smartphone yet?  (really?) No problem! You can visit http://canadiens.com/3stars to vote for who you feel should deserve the three stars in the game.

There's more, if you are a Bell client, you will have access to game broadcasts from RDS and coach Jacques Martin’s first live comments after the game.

In addition to the new mobile app, Bell also unvelied a new Habs reality show where a camera will follow a different player every week giving fans the insight into the players professional and personal life.  The 30-minute show will be made available first from Bell on mobile, TV and online from November to December in English and French, before it’s widely broadcast on RDS, TSN and V in January.

It should be noted that traditionally, the three stars of the game were picked by the media and with this bold new initiative, Montreal Canadiens become the first NHL team to allow its fan to pick a star.  In addition, the votes received by the players will also count towards their Molson cup standings and will determine who will win the team's monthly and yearly Molson cup award.

While this is a welcome new addition to the community tools available currently for Habs fans worldwide, it does leave some questions to think about, mainly "will favouritism play a role regardless of performance when it comes to the fans voting"?  Habs have clarified that if a player scores in OT or a game winning goal in the dying minutes of the game, they will automatically be awarded a star regardless of the votes

The system will be in place for Wednesday's home opener against the Tampa Bay Lightnings.